CRM + Automation vs Spreadsheets & Hope: The Real Cost of Doing It the Old Way in 2025

Most Owners Don’t Realise How Much “Free” Actually Costs

Spreadsheets cost nothing to open. They cost everything to run a business on.

Time Leak No One Tracks

Average UK sales team of five people wastes 18-22 hours a week chasing data, re-typing leads, and asking “who spoke to this person last?”. That is half a full-time salary disappearing every month.

Leads Fall Through Cracks

Manual processes lose 23-27% of leads on average. For a business closing £25k deals, that is £250k-£400k a year quietly vanishing.

No Visibility = No Control

Owner asks “How are we doing this month?” Answer: wait three days while someone builds a report from five different sheets. By then the month is nearly over.

Compliance Nightmares in Regulated Sectors

FCA, ICO, or internal audit asks for proof of consent or advice given? Good luck finding it across email chains and WhatsApp.

The Switch Is Simpler Than You Think

We take your existing process, move it into a proper CRM, and automate the boring bits. No five-year contracts. No “figure it out yourself”. Setup fee up front, ongoing only after your team is trained and everything works.

Real Example (numbers rounded, client anonymous)

Essex-based broker, still on spreadsheets. After 90 days on a proper CRM + automation:

• Admin time down 21 hours a week

• Lost leads down from 24% to under 4%

• Monthly revenue up 31% Same team, same ads, just stopped leaking money.

The Old Way Is Not Cheaper. It Is Just Slower Suicide

Every month you delay is another month your competitors pull further ahead.

Still think spreadsheets are free? Drop us a message. We will show you exactly what you are losing and how little it costs to fix it.